I used to work in a sporting goods store, highly back pack/ camping / canoeing oriented. Before 911 we had a lot of folks very seriously carefully picking out three or four dehydrated meals, and proclaiming themselves "read". Jeesh. For the same money they could have bought enough bulk foods....oatmeal, brown sugar, cooking oil, peanut butter, etc. to last a month, instead of just one or two days. I have also known quite a few folks back around 911 who had to get an AR 15 type rifle and ammo...several of them still haven't fired or learned to feed/care for it.